Director of Marketing Job in Greenville, South Carolina Mon, 31 Mar 2025 11:46:36 +0000 en-US hourly 1 https://www.fgp.com/wp-content/uploads/2024/10/cropped-FGP_Square_2020_CMYK-32x32.jpg Director of Marketing Job in Greenville, South Carolina 32 32 Director of Marketing https://www.fgp.com/jobs/director-of-marketing-49779/ Fri, 21 Mar 2025 18:56:01 +0000 https://www.fgp.com/?p=5182&post_type=ce_job&preview_id=5182 The Director of Marketing is responsible for coordinating marketing activities and fostering relationships with dental practices, referring partners, and the community. This role works with our digital partners to execute digital marketing, and with our office leads to drive referrals and execute marketing initiatives.

Key Responsibilities

Community Management

Fostering and managing relationships with…

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The Director of Marketing is responsible for coordinating marketing activities and fostering relationships with dental practices, referring partners, and the community. This role works with our digital partners to execute digital marketing, and with our office leads to drive referrals and execute marketing initiatives.

Key Responsibilities
  1. Community Management
    1. Fostering and managing relationships with our referring dentists
    2. Assessing and creating relationships with people and organizations within our community
    3. Working with schools to find and maintain partnerships
    4. Continuously looking for ways to help our community, and increase our presence as a practice
  2. Cultivating and Maintaining the Patient Experience
    1. Working with team members to define and execute the perfect patient experience
    2. Ensuring all touch points within the offices are appropriate and maintained
    3. Creating a premium experience, with a relaxed atmosphere for all patients and parents
  3. Liaison for Digital Marketing
    1. Working with our digital marketing vendors to ensure our online presence is appropriate and maximized
    2. Working with our partners to ensure of our social media presence is professional and appropriate
    3. Continuously look for, and recommend new technologies and opportunities to connect with our fans

Qualities for Success
  1. Outgoing, people-focused with strong relationship building skills
  2. Highly organized with attention to detail
  3. Proactive mindset
  4. Excellent communicator with a professional and approachable demeanor

Expectations
  1. Schedule and lead weekly meetings with Office Leads and the Support Team
  2. Document progress, and establish clear timelines for initiatives
  3. Regularly review program status, performance metrics, and optimization strategies


 

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Head of Marketing https://www.fgp.com/jobs/head-of-marketing-49536/ Mon, 10 Mar 2025 15:05:30 +0000 https://www.fgp.com/?p=5049&post_type=ce_job&preview_id=5049 Job Title: Head of Marketing

Location: Greenville, SC

Reports To: CEO/Founder 

About Us:

Company is a leading professional services firm committed to delivering exceptional service to our clients. We are seeking a dynamic, results-driven Head of Marketing to lead our marketing initiatives, focusing on PPC, SEO, lead generation, and referral programs with measurable, data-driven outcomes. This is a unique player/coach role requiring both strategic vision and hands-on execution, while leading a capable team.

Company offers a strong compensation plan, excellent benefits package including 5 weeks of vacation, and is known for it's collaborative, supportive culture. 

Role Overview:

The Head of Marketing will be responsible for developing and executing marketing strategies that drive high-quality leads, increase brand awareness, and generate measurable ROI. This individual will lead paid and organic digital marketing efforts, optimize referral programs, and leverage AI and emerging technologies to enhance marketing efficiency. The ideal candidate will be an analytical, innovative, and performance-oriented leader who can balance strategic planning with hands-on execution.

Key Responsibilities:

Leadership & Collaboration: Lead and mentor a small team while also executing key marketing initiatives. Work closely with the CEO and leadership to align marketing efforts with business goals. Develop and execute marketing strategy to support the growth of the firm. 
Digital Advertising & PPC: Manage and optimize paid marketing campaigns through outsourced vendors. Campaigns include Google Ads, LinkedIn, Local Service Ads, Facebook, etc.) and focus on driving qualified leads to the business. 
SEO & Content Strategy: Oversee and implement SEO strategies to improve organic search rankings, traffic, and conversions. Work with content teams to create high-quality, keyword-optimized content.
Lead Generation: Oversee and refine the lead generation strategy, utilizing inbound and outbound marketing tactics to drive new business opportunities. Monitor and optimize conversion funnels.
Referral & Partnership Programs: Develop and enhance client referral programs, strategic partnerships, and community involvement initiatives to increase client acquisition.
Data & Analytics: Define KPIs and implement robust tracking and reporting to measure campaign effectiveness. Use data insights to refine marketing strategies continuously.
Technology & AI Adoption: Stay ahead of emerging marketing technologies, including AI-driven tools for campaign automation, content creation, and customer engagement. Ensure the team is leveraging cutting-edge tools for maximum efficiency.
Brand Presence & Content Marketing: Develop and execute a strong brand presence through content marketing, social media, and video to engage target audiences and strengthen brand positioning.

Qualifications & Experience:

5+ years of marketing experience, preferably within a professional services or legal firm, managing a large marketing budget. 
Proven expertise in digital marketing, PR campaigns, PPC, SEO, lead generation, referral marketing, paid marketing and brand development with a track record of achieving measurable results. 
Strong analytical skills with experience in data-driven decision-making and marketing performance optimization.
Familiarity with AI-driven marketing technologies and a willingness to adopt new tools and methodologies.
Ability to balance strategic thinking with hands-on execution in a fast-paced environment.
Excellent communication and leadership skills, with the ability to collaborate cross-functionally.
Familiarity with EOS (Entrepreneurial Operating System) preferred but not required. 

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Job Title: Head of Marketing

Location: Greenville, SC

Reports To: CEO/Founder 

About Us:

Company is a leading professional services firm committed to delivering exceptional service to our clients. We are seeking a dynamic, results-driven Head of Marketing to lead our marketing initiatives, focusing on PPC, SEO, lead generation, and referral programs with measurable, data-driven outcomes. This is a unique player/coach role requiring both strategic vision and hands-on execution, while leading a capable team.

Company offers a strong compensation plan, excellent benefits package including 5 weeks of vacation, and is known for it’s collaborative, supportive culture. 

Role Overview:

The Head of Marketing will be responsible for developing and executing marketing strategies that drive high-quality leads, increase brand awareness, and generate measurable ROI. This individual will lead paid and organic digital marketing efforts, optimize referral programs, and leverage AI and emerging technologies to enhance marketing efficiency. The ideal candidate will be an analytical, innovative, and performance-oriented leader who can balance strategic planning with hands-on execution.

Key Responsibilities:

  • Leadership & Collaboration: Lead and mentor a small team while also executing key marketing initiatives. Work closely with the CEO and leadership to align marketing efforts with business goals. Develop and execute marketing strategy to support the growth of the firm. 
  • Digital Advertising & PPC: Manage and optimize paid marketing campaigns through outsourced vendors. Campaigns include Google Ads, LinkedIn, Local Service Ads, Facebook, etc.) and focus on driving qualified leads to the business. 
  • SEO & Content Strategy: Oversee and implement SEO strategies to improve organic search rankings, traffic, and conversions. Work with content teams to create high-quality, keyword-optimized content.
  • Lead Generation: Oversee and refine the lead generation strategy, utilizing inbound and outbound marketing tactics to drive new business opportunities. Monitor and optimize conversion funnels.
  • Referral & Partnership Programs: Develop and enhance client referral programs, strategic partnerships, and community involvement initiatives to increase client acquisition.
  • Data & Analytics: Define KPIs and implement robust tracking and reporting to measure campaign effectiveness. Use data insights to refine marketing strategies continuously.
  • Technology & AI Adoption: Stay ahead of emerging marketing technologies, including AI-driven tools for campaign automation, content creation, and customer engagement. Ensure the team is leveraging cutting-edge tools for maximum efficiency.
  • Brand Presence & Content Marketing: Develop and execute a strong brand presence through content marketing, social media, and video to engage target audiences and strengthen brand positioning.

Qualifications & Experience:

  • 5+ years of marketing experience, preferably within a professional services or legal firm, managing a large marketing budget. 
  • Proven expertise in digital marketing, PR campaigns, PPC, SEO, lead generation, referral marketing, paid marketing and brand development with a track record of achieving measurable results. 
  • Strong analytical skills with experience in data-driven decision-making and marketing performance optimization.
  • Familiarity with AI-driven marketing technologies and a willingness to adopt new tools and methodologies.
  • Ability to balance strategic thinking with hands-on execution in a fast-paced environment.
  • Excellent communication and leadership skills, with the ability to collaborate cross-functionally.
  • Familiarity with EOS (Entrepreneurial Operating System) preferred but not required. 

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Fractional CMO https://www.fgp.com/jobs/fractional-cmo-49440/ Mon, 17 Feb 2025 14:56:57 +0000 https://www.fgp.com/?p=4929&post_type=ce_job&preview_id=4929 Preference to candidates local to Greenville, SC, but candidates may be fully remote. This is a 1099 position. 

About the company: Established B2B marketing agency is seeking an experienced fractional CMO or marketing consultant to join their strategic partnership initiative. This position is ideal for an established fractional CMO who has…

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Preference to candidates local to Greenville, SC, but candidates may be fully remote. This is a 1099 position. 

About the company: Established B2B marketing agency is seeking an experienced fractional CMO or marketing consultant to join their strategic partnership initiative. This position is ideal for an established fractional CMO who has a portfolio of clients and is looking for a trusted partner to handle the execution of their marketing strategies so they can focus on high-level strategy and client engagement.

Key Responsibilities:
  • Client Acquisition: Source and manage your book of business, bringing your existing clients or acquiring new ones independently.
  • Strategic Development: Collaborate with clients to develop comprehensive marketing plans and strategies that align with their business goals.
  • Execution Oversight: Partner with the company to ensure the seamless execution of the developed marketing strategies. Our team will handle project management and execution, allowing you to focus on strategic leadership.
  • Industry Expertise: Leverage your knowledge in one or more of the following industries, including but not limited to: financial services, transportation, logistics, HVAC, manufacturing, medical labs, or SaaS.
  • Relationship Management: Build and maintain long-term client relationships, ensuring continuous value delivery and satisfaction.

Required Competencies:
  • Business Acumen: Deep understanding of business drivers, ROI, and the interplay between sales, marketing, and business development.
  • Communication Skills: Excellent ability to communicate with stakeholders at all levels, including board members, c-suite executives, and operational teams.
  • Relationship Skills: Proven experience in building and nurturing long-term relationships with clients and partners, supported by strong emotional intelligence (EQ).
  • Sales Knowledge: In-depth knowledge of direct and channel sales strategies, go-to-market processes, and the importance of sales and marketing alignment.
  • fCMO Experience: Currently serving as an fCMO or in a high-level marketing leadership role.
  • Marketing Expertise: Broad experience across traditional, digital, and innovative marketing tactics. Ability to develop strategic marketing plans and has previous experience managing marketing teams, both internal and external,
  • Networking: Active in industry-related networks, continuously growing and engaging through events, speaking engagements, and online platforms.

Benefits of Partnering with the company:
  • Ongoing Commissions: Earn ongoing commissions for the life of each client you bring.
  • Non-Compete Commitment: We are dedicated to the success of our fCMO partners.
  • Experienced Team: Collaborate with our senior-level team, backed by over three decades of industry expertise.
  • Administrative Support: The company handles all administrative tasks, including project management and execution, freeing you to focus on strategic leadership and client relations.

If you are a seasoned fCMO with a robust client base and are interested in a collaborative partnership that enhances your ability to deliver exceptional results, please apply!
 

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VP of Sales https://www.fgp.com/jobs/vp-of-sales-48883/ Mon, 10 Mar 2025 15:05:58 +0000 https://www.fgp.com/?p=5109&post_type=ce_job&preview_id=5109 POSITION SUMMARY: 

The VP of Sales will be responsible for driving revenue growth, refining sales processes, selecting and implementing a new CRM system, and scaling the sales organization. This executive will work closely with leadership to develop and execute sales strategies that strengthen relationships with distribution partners and expand market share.…

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POSITION SUMMARY: 

The VP of Sales will be responsible for driving revenue growth, refining sales processes, selecting and implementing a new CRM system, and scaling the sales organization. This executive will work closely with leadership to develop and execute sales strategies that strengthen relationships with distribution partners and expand market share.

The Vice President of Sales will lead and optimize our national sales operations. This executive role will oversee a team of Regional Sales Managers and independent sales representatives, driving revenue growth and enhancing sales performance in a dynamic, high-growth environment. The VP of Sales will be responsible for developing and executing a comprehensive sales and marketing strategy, fostering key customer relationships, and implementing operational improvements to scale the business effectively. The ideal candidate brings experience in leading sales organizations within rapidly expanding companies and a proven ability to manage large, national customer accounts while achieving company-wide sales objectives.

Sales Strategy & Market Expansion
  • Develop and implement a national sales strategy aligned with company objectives, identifying market opportunities to expand presence in key territories.
  • Analyze sales trends, customer needs, and market conditions, adjusting strategies to maintain a competitive edge.
  • Drive business development initiatives, identifying new revenue streams and strategic partnerships.
  • Review existing sales territories and restructure where necessary to maximize coverage, optimize sales team efficiency, and drive revenue growth.
  • Collaborate with executive leadership to set long-term growth goals and ensure alignment with company vision.
Sales Team Leadership & Performance Management
  • Lead and manage a team of 6 Regional Sales Managers, 3 inside sales personnel, 3 independent sales representatives, 2 international sales representatives and a marketing manager; fostering a high-performance culture.
  • Set clear objectives and KPIs, track progress, and ensure the team meets revenue and growth targets.
  • Provide coaching, feedback, and professional development to strengthen sales capabilities and leadership.
  • Implement best practices for sales processes, training programs, and performance measurement.  
  • Travel with sales team members as needed to provide hands-on training, support professional development, and strengthen client relationships.
Customer & Channel Partner Management
  • Build and maintain strong relationships with key clients, distributors, and channel partners, ensuring long-term partnerships.
  • Oversee customer issue resolution, ensuring high satisfaction levels and retention.
  • Regularly visit top clients, attend industry events, and participate in high-level negotiations to strengthen relationships.
  • Collaborate with distribution partners to develop joint sales initiatives, promotions, and marketing efforts.
Sales Operations, Technology & Marketing Integration
  • Prepare and present detailed sales reports, performance analyses, and strategic recommendations to executive leadership.
  • Utilize CRM tools to track and manage leads, opportunities, and sales activities, ensuring data-driven decision-making.
  • Review existing CRM and other sales tools to determine if they should be amplified, reorganized, or replaced to enhance efficiency and effectiveness.
  • Oversee marketing efforts, including advertising campaigns, product positioning, and promotional activities tailored to distributor needs.
  • Develop market research strategies to identify trends and competitive insights, integrating findings into sales and marketing plans.
  • Provide input on product enhancements or new product lines based on customer feedback and market demand.
  • Drive end-user demand through targeted marketing, social media initiatives, and sales enablement tools.
Financial Oversight & Budget Management
  • Manage the sales department budget, ensuring efficient allocation of resources.
  • Forecast expenses and sales performance, implementing cost-saving measures while optimizing profitability.
  • Collaborate with finance and operations to ensure accurate sales forecasting and inventory planning.
QUALIFICATIONS
  • Bachelor’s degree or relevant experience in Business, Marketing, Engineering, or a related field; MBA preferred.
  • 7+ years of sales management experience in industrial tools, equipment, or a related manufacturing sector, specifically working in a national role.
  • Proven success in managing distribution-based sales models strongly preferred
  • Ability to drive revenue growth while focusing on market analysis and customer relationship management.
  • Strong track record of building, developing and scaling high-performing sales teams.
  • Excellent relationship management, negotiation, and strategic planning skills. Proficiency in CRM systems, sales analytics tools and sales data analysis.
  • Ability to thrive in a fast-paced, results-oriented and growth-minded environment.
  • Willingness to travel as needed (up to 75%) to support distribution partners and sales teams.

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Sales and Finance Manager – Bozeman, MT https://www.fgp.com/jobs/sales-and-finance-manager-bozeman-mt-45728/ Thu, 28 Sep 2023 16:54:06 +0000 https://www.fgp.com/?p=4457&post_type=ce_job&preview_id=4457 Job Title: Sales Manager

Job Summary: We are seeking an experienced and dynamic Sales Manager to lead the dealership's sales team. The ideal candidate should possess strong leadership skills, an in-depth understanding of client experience, and a proven track record of achieving sales targets. The Sales Manager will be responsible for…

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Job Title: Sales Manager

Job Summary: We are seeking an experienced and dynamic Sales Manager to lead the dealership’s sales team. The ideal candidate should possess strong leadership skills, an in-depth understanding of client experience, and a proven track record of achieving sales targets. The Sales Manager will be responsible for overseeing the sales operations, developing sales strategies, and motivating the sales team to deliver exceptional customer service and achieve revenue goals.

Responsibilities:

  • Develop and implement effective sales strategies to increase sales and achieve revenue targets.
  • Monitor market trends, competitor activities, and customer preferences to identify opportunities for growth and development.
  • Lead, coach, and motivate the sales team to ensure high performance and adherence to company policies and procedures.
  • Conduct regular sales meetings to communicate targets, strategies, and provide guidance for achieving sales goals.
  • Recruit, train, and onboard new sales staff, ensuring they possess the necessary product knowledge and sales skills to excel in their roles.
  • Establish and maintain strong relationships with customers to ensure high levels of customer satisfaction and repeat business.
  • Collaborate with the marketing team to develop promotional activities, advertising campaigns, and strategies to increase brand awareness and drive sales.
  • Monitor and analyze sales performance metrics to identify areas for improvement and implement corrective actions as necessary.
  • Manage inventory levels, ensure proper merchandising, and oversee pricing strategies to maximize profitability.
  • Prepare regular sales reports and forecasts for senior management, providing insights into sales trends, challenges, and opportunities.
  • Work on process improvement initiatives with a continuous improvement focus.

Requirements:

  • Bachelor’s degree in business administration, marketing, or a related field (preferred).
  • Proven work experience as a Sales Manager or in a similar role within retail, or a B2C environment.
  • Excellent leadership, communication, and interpersonal skills.
  • Strong analytical and problem-solving abilities.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
  • Proficiency in sales management software and Microsoft Office Suite.
  • A customer-centric approach with a strong commitment to delivering exceptional customer service.
  • Demonstrated ability to drive sales and achieve revenue targets.
  • Prior experience in recruiting, training, and managing a high-performing sales team is a plus.
  • Must be comfortable working Saturdays, with a corresponding day off the following week. No Sundays required.    

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